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| SMALL BUSINESS TRENDS brings you daily updates on trends that influence the global small business market. | ||
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Anita Campbell, Editor |
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| Past life: CEO, corporate executive, tech entrepreneur, retailer, general counsel, marketer, HR ... (more) | ||
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October 2003 November 2003 December 2003 January 2004 February 2004 March 2004 April 2004 May 2004 June 2004 July 2004 August 2004 September 2004 October 2004 November 2004 December 2004 January 2005 February 2005 March 2005 April 2005 May 2005 June 2005 July 2005 August 2005 September 2005 October 2005 November 2005 |
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Small Business Trends Radio Tuesdays, 1:00 PM Eastern U.S. time on Voice America network Click to listen November 1st: Torsten Jacobi, CEO of Creative Weblogging, joins host Anita Campbell. Sponsored by Six Disciplines. Show details. |
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Friday, January 16, 2004 | |
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Economy Ready to Rock and Roll | |
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Small business optimism jumped for the third straight month in December in the United States. That's according to the National Federation of Independent Business (NFIB) Small Business Optimism Index.
The Index now stands at 106.9, the fourth highest ranking in the Index's history, and the highest ranking in the last 20 years. "The economy is ready to rock and roll.... [H]iring plans and capital spending plans took off...", according to the NFIB's report. The first quarter of 2004 would be a great time for companies that sell to small businesses to launch sales and marketing initiatives. If your company wants to reach small businesses with a service or product, especially a capital purchase, and you haven't already kicked up your efforts, don't wait any longer. Small business appears to be in a buying mood. |
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