Editor's note: This is the fifteenth in our popular weekly series of PowerBlog Reviews of other weblogs...


Chat Room LIVE is written by Chris Seper, Cleveland Plain Dealer technology reporter. The blog resides on Cleveland.com, an Advance site and the online home of the Plain Dealer.

Chat Room LIVE is rare among newspaper blogs: it's interesting, fresh, updated regularly, full of useful content, and -- addicting.

It's one of only a small handful of blogs I visit almost daily.

Chris says in his very first post that the blog was started as a way to enhance and expand the paper's coverage of technology. Since he writes in a conversational tone, it's easier to address subjects in informal ways. He's also able to address items that are newsworthy, but not significant enough for coverage in a major newspaper like the Plain Dealer.

Take, for example, his ongoing experiment with GMail, the new Google email service that adds advertisements to email messages. He offers to be his readers' "Google email guinea pig," by writing about it in the blog.

For those, like me, who are interested in GMail, but who don't have the time to try it out, Chat Room LIVE is quite useful. For instance, Chris reported in a recent post how GMail can undermine corporations' expensive email marketing efforts by placing competitors' ads in customer emails. This is an important point for any company that has spent big bucks building up an email list to grow customer loyalty:

"Many of the concerns about Gmail center on the invasion of consumer privacy. But e-marketing companies may also feel a little violated by Gmail, according to Thom Ruhe, president of the e-marketing firm Optiem LLC, which is based in Cleveland's Flats. Ruhe said putting ads in e-mail messages poses a threat to corporate e-mail marketing campaigns."