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| SMALL BUSINESS TRENDS brings you daily updates on trends that influence the global small business market. | ||
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Anita Campbell, Editor |
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| Past life: CEO, corporate executive, tech entrepreneur, retailer, general counsel, marketer, HR ... (more) | ||
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Small Business Trends Radio Tuesdays, 1:00 PM Eastern U.S. time on Voice America network Click to listen November 1st: Torsten Jacobi, CEO of Creative Weblogging, joins host Anita Campbell. Sponsored by Six Disciplines. Show details. |
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Tuesday, June 29, 2004 | |
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CRM and Small Businesses | |
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I stumbled upon this insightful discussion about CRM (customer relationship management) software for small businesses.
Check it out if you want a lesson in small businesses' attitudes toward CRM software. You will even find specific recommendations on CRM software packages for small business. One of the most interesting aspects of the discussion is the way it illustrates how small businesses approach many purchasing decisions -- by word-of-mouth recommendations from other small businesses. |
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