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| SMALL BUSINESS TRENDS brings you daily updates on trends that influence the global small business market. | ||
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Anita Campbell, Editor |
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| Past life: CEO, corporate executive, tech entrepreneur, retailer, general counsel, marketer, HR ... (more) | ||
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Small Business Trends Radio Tuesdays, 1:00 PM Eastern U.S. time on Voice America network Click to listen November 1st: Torsten Jacobi, CEO of Creative Weblogging, joins host Anita Campbell. Sponsored by Six Disciplines. Show details. |
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Saturday, August 07, 2004 | |
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Cotton Candy Out, Sushi In | |
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The Wall Street Journal (requires subscription) brings us this latest trend report: fairs in the United States are going for unusual foods at the concession stands. Ethnic foods, especially, are hot sellers.
Mexican food, Middle Eastern lamb kabobs, sushi, Argentinean empanadas -- these are just a few of the foods being served at state and county fairs in such traditional locales as the American Midwest and the South. What's driving this mini-globalization trend? Changing consumer tastes -- and the increasing minority populations in many states. For the $700 million North American fair industry, the new smorgasbord is partly a response to healthier diets and evolving tastes. But it also reflects shifting demographics. The number of Asian and Pacific Islanders in Iowa, for example, has grown by 28% since 1990, primarily driven by an increase in Vietnamese residents. The Ohio State Fair's new "Fiesta Ohio," a celebration of Mexican heritage, is an effort to reach that state's fastest-growing minority group.And here you thought being a concession owner at a country fair meant serving fried Twinkies and pickles-on-a-stick. |
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