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November 1st: Torsten Jacobi, CEO of Creative Weblogging, joins host Anita Campbell. Sponsored by Six Disciplines. Show details.
Friday, July 29, 2005
Profile of Small Business Online Behavior
Fortune magazine has created a profile of small business, based on its own Zogby/Fortune Small Business survey of 2000 entrepreneurs, as well as other published surveys.
So what does it show about small business and online behavior? An interesting picture emerges:
81% of all entrepreneurs plan to increase tech spending by 20% in the next two to three years
68% say they'll adopt new tech products in the coming year
36% plan to buy laptops in the next year
10% include blogs in their marketing plans
51% of all U.S. small firms lack a website
60% of all companies on the Internet use their site primarily to provide information about their business
10% of small firms with websites use the site primarily to sell goods and services over the Internet
26% of small firms use the company website both to provide information and to sell goods and services
One-third of all small firms have been affected adversely by a computer virus. Some 83% currently use antivirus software